“One of Not Many” Pop-up Store in China World Mall, Beijing

(December 23, 2019, Beijing) – Swiss Haute Horlogerie manufacturer Vacheron Constantin presents “One of Not Many” Pop-up Store at China World Mall Beijing from 23 December, 2019 to late March, 2020, a further demonstration of the exceptional universe of the Maison and the spirit of One of Not Many. Mirroring the Overseas Collection travel spirit, the pop-up store vividly showcases the uniqueness of Vacheron Constantin with a blend of elegance, modernity and lifestyle refinement.


Embodying a modern lifestyle resolutely open to the world at large, the “One of Not Many” Pop-up Store features the travel spirit of the Overseas collection. Inspired by the American explorer-photographer Cory Richards, the window design of the boutique is an integration of the camera lens with a picture of Mount Everest he took during his last Everest adventure in 2019, showcasing the beauty of the Earth and Nature. Vacheron Constantin and Cory Richards share the same quest for innovation, along with an audacious desire to push limits. A selection of scenic photographic works from the Maison’s collaborative photographers and photography enthusiasts lead guests into an immersive traveler’s world.

“We are delighted to welcome connoisseurs and watch lovers to our “One of Not Many” Pop-up Store and flagship boutique to closely appreciate the technical excellence and the refined aesthetics of Vacheron Constantin.” said Mr. Frank BRAILLARD, Managing Director of Vacheron Constantin China.

Vacheron Constantin “One of Not Many” Pop-up Store China World Mall
Time: 10: 00 – 21: 30, 23 December, 2019 to Late March, 2020
Venue: L1, South Zone, China World Mall, No.1 Jian Guo Men Wai Avenue, Beijing 100004, China

Vacheron Constantin Flagship Boutique China World Mall
SL2033, L2, South Zone, China World Mall, No.1 Jian Guo Men Wai Avenue, Beijing 100004, China
Direct Line: +86 10 6505 6893
Hotline: +86 400 623 1289